[MKT4730] Marketing Management (Midterm)
สิ่งที่จะได้รับจากคอร์สนี้
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Ch1-Defind Marketing for the new Realities
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Ch2-Developing Marketing strategies and plans
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Ch3-Collecting information and forecasting demand
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Ch9-Calculation
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Ch9-Identifying Market Segment and target
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Ch10-Crafting the Brand Positioning
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Ch11-1-Creating Brand Equity
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Ch11-2-Creating Brand Equity